Marketing isn't art, it's engineering.https://themarketingapi.com/https://themarketingapi.com/posts/holy-grail-pls-b2d/https://themarketingapi.com/posts/holy-grail-pls-b2d/Demystifying Product-Led Sales: The Holy Grail for B2D CompaniesTue, 16 Apr 2024 08:30:00 GMThttps://themarketingapi.com/posts/mixtape-01/https://themarketingapi.com/posts/mixtape-01/Some tunes to code to this month. 3 Different producers, 3 different styles.Mon, 04 Mar 2024 08:00:00 GMThttps://themarketingapi.com/posts/pricing-principles/https://themarketingapi.com/posts/pricing-principles/3 Pricing Principles for early-stage companies. Don't destroy your developer brand with a bad pricing strategy.Tue, 27 Feb 2024 16:12:00 GMThttps://themarketingapi.com/posts/white-city/https://themarketingapi.com/posts/white-city/Just as architecture didn't stop evolving after the White City, the journey towards enhancing developer experience isn't over.Mon, 05 Feb 2024 13:00:00 GMThttps://themarketingapi.com/posts/developer-marketing/https://themarketingapi.com/posts/developer-marketing/At Twilio, we found success by being a resource first. Our presence at hackathons wasn't about selling Twilio; it was about supporting and empowering developers. This approach not only built trust but also subtly showcased the capabilities of our product.Thu, 25 Jan 2024 10:00:00 GMThttps://themarketingapi.com/posts/ai-and-creativity/https://themarketingapi.com/posts/ai-and-creativity/AI is to your brain what Google Maps was to your brain... it's replacing an entire function. I love google maps, I also love AI, but to prepare for the future you need to exercise the part of your brain that AI would love to easily supplant...Mon, 22 Jan 2024 11:39:00 GMThttps://themarketingapi.com/posts/thinking-like-a-7-year-old/https://themarketingapi.com/posts/thinking-like-a-7-year-old/Revisiting your message and story is critical to not missing your audience. Try presenting your product to a 7-year old.Wed, 17 Jan 2024 10:29:00 GMThttps://themarketingapi.com/posts/plg-playbook-narrative/https://themarketingapi.com/posts/plg-playbook-narrative/Transforming Technical Features into Compelling NarrativesThu, 04 Jan 2024 09:59:00 GMThttps://themarketingapi.com/posts/the-marketing-api-for-technical-founders/https://themarketingapi.com/posts/the-marketing-api-for-technical-founders/The Marketing API: Reference DocumentationTue, 12 Dec 2023 08:28:00 GMThttps://themarketingapi.com/posts/the-marketing-api-intro/https://themarketingapi.com/posts/the-marketing-api-intro/The Marketing API: Engineering a New Marketing Playbook for Technical FoundersSun, 03 Dec 2023 21:22:00 GMT